Distinctions for wineries

Distinctions that are earned.

Experience leaves a mark. Consistency earns prestige.

Four seals reviewed every month, a race of ten plaques for the first to reach the top and a national recognition every year, with a category for boutique houses.

Today, for wineries. Hotels, restaurants, tours and bars: Coming soon

Ver en español

A glass of red wine on the lid of an oak barrel, next to a board of cured meats and bread

The seals

What do I have to do to earn one?

Four seals. Each one asks a little more.

Each seal includes what the previous one asks. In all of them, one in four reviews must have arrived without the winery's link. The average of the winery and that of its 14-day-old reviews must reach the minimum on the day of the review.

The Cities and Wines Seals recognize wineries that are consistently well rated in the reviews published on Cities and Wines of Mexico, and that also take care of their page and reply to their visitors.

  1. Level 1 of 4

    Selección Seal

    Selection: Worth the visit.

    50reviews*

    Average
    4.0 or more*
    Your profile
    Claimed and complete
  2. Level 2 of 4

    Prestigio Seal

    Prestige: Leaves a mark.

    150reviews*

    Everything from Selección, and also:

    Average
    4.2 or more*
    Photos
    One in four with an approved photo*
    Replies
    You reply to your reviews
  3. Level 3 of 4

    Excelencia Seal

    Excellence: Crowns the experience.

    300reviews*

    Everything from Prestigio, and also:

    Average
    4.3 or more*
    Photos
    35% with a photo*
    Consistency
    At least 36 reviews with 4.2 or more in each half-year of the last year*
  4. Level 4 of 4

    Ícono Seal

    Icon: Marks the destination.

    600reviews*

    Everything from Excelencia, and also:

    Average
    4.4 or more*
    Photos
    50% with a photo*
    Consistency
    At least 60 reviews with 4.3 or more in each half-year*
    History
    No sanctions in 3 years and review by two members of the team

* These figures are provisional: they will be set with the first months of data.

How each seal is calculated →
Example
Example of the plaque, number 03, with a «Vinícola de ejemplo» (sample winery).

Founders' Plaque (Placa Fundadora)

And what if I get there first?

Ten places. The number is permanent.

The first 10 wineries to reach the Ícono Seal receive the Founders' Plaque, numbered from 1 to 10 in the order of the review in which they reached it. If two reach it in the same review, the order is decided by the date of the review that completed the requirement and then by their identifier in the guide.

  1. 01
  2. 02
  3. 03
  4. 04
  5. 05
  6. 06
  7. 07
  8. 08
  9. 09
  10. 10

10 of 10 Founders' Plaques left.

Top Distinction · Every year

And nationwide?

Cities and Wines of Mexico Top Distinction. The national recognition of each year.

The Top Distinction recognizes, nationwide, wineries that won the Enthusiasts' Choice of the same year. It uses the same data: the reviews that count, from visits of the year evaluated. It is awarded only if there are at least 10 winners of the Choice.

Example
Example of the four cartouches of the Top Distinction, 2028 edition.
  • CATEGORY 1

    Top Nacional (National Top)

    The winners with the best adjusted average, up to half of them and a maximum of 25.

  • CATEGORY 2

    Mejor Atención (Best Service)

    The best rated for service, with at least 8 reviews that rate it.

  • CATEGORY 3

    Experiencia Completa (Complete Experience)

    The top rated among those that offer lodging or a restaurant according to their profile.

  • CATEGORY 4

    Gran Casa Ciudades y Vinos de México

    Great for its wine and its experience, not for its size.

    Up to 3 in the country and one per region.

    Meet Gran Casa ↓

The Enthusiasts' Choice. The first edition will be awarded in February 2028, with visits from 2027.How the Top Distinction is chosen →

Two people laugh with a glass of rosé wine in hand, among the rows of a vineyard

Category of the Top Distinction · For boutique houses

Gran Casa Ciudades y Vinos de México

Great for its wine and its experience, not for its size.

It recognizes the houses that stand out for the quality of their wine and their experience without having to be big. We do not ask for hectares, bottles produced or any other production figure: only the enthusiasts' reviews count. A winner of the Choice receives it if it meets all four criteria:

  1. Quality of the wine and the experience

    People who visit you rate your wines and the experience highly.

    How it is measured

    They are ordered by the adjusted average of the «wines» and «experience» aspects of the reviews that count. At least 5 reviews that rate the wines are needed; the experience is always rated.

  2. Small house

    You have fewer reviews than the winery in the middle of your region.

    How it is measured

    It has fewer reviews that count than the median of the eligible wineries of its region, that is, the middle figure: half have more and the other half, fewer. If its region has fewer than 5 eligible wineries, it is compared with the median of all the eligible ones in the country. This rewards boutique houses without asking them for any figure.

  3. Trust

    Your reviews come with photos, and many arrive without your link.

    How it is measured

    At least 3 reviews with an approved photo and one in four as a minimum, and at least 5 reviews that did not arrive through the winery's own link and 40% as a minimum. That way it cannot be inflated.

  4. Eligibility

    First, win the Enthusiasts' Choice.

    How it is measured

    Only among the winners of the Enthusiasts' Choice, like the other categories of the Distinction.

Up to 3 in the country and one per region. The best one is taken from each region; among them, the 3 best in the country.

Claim your listing (in Spanish)

How to start today

Where do I start?

Five steps that depend on you. All of them are in your hands.

Reviews are written by your visitors. What is in your hands is that they find you, that your page is complete and that every visit is worth telling about.

  1. Claim your listing

    Take control of your business's account at no cost. We confirm that you represent the winery with the phone or email of the winery that we already have on record.

  2. Complete it

    A complete profile means the winery has a representative, confirmed its data in the last year and its page has its own photo, a phone number, a location, hours and a confirmed way to visit. It is what the Selección Seal asks for.

  3. Share your link with the people who visit you

    Invite everyone who visits you, with the same message and after the visit. Do not offer anything in exchange or ask them to write at your winery. In your panel you have your link, a card to print and a message for WhatsApp.

    And let them find you on their own too, because the seals ask for it. In all of them, one in four reviews must have arrived without the winery's link.

  4. Reply to your reviews

    Replies mean you answered in public, within 30 days or less, at least 7 out of 10 reviews of the last year. It is asked from the Prestigio Seal. Replying, asking for reviews and reporting is included in all plans, also the Basic one.

  5. Take care of the experience

    Each review rates five aspects from 1 to 5: wines, service, experience, setting and value. A well-attended visit is the best invitation to tell about it.

What your winery gets

And where is it seen?

Your seal is seen where people decide which one to visit.

On your page, on the guide's cards, in your tasting room and in your email every month. The examples below use a «Vinícola de ejemplo» (sample winery): no winery holds a seal yet.

Example

Sample winery

Guadalupe Valley, Baja California

4.6 · 52 reviewsPrestigio Seal 2026What it means

Prestigio Seal 2026 · in forceLevel 2 of 4. Confirmed in the review of September 2026.

On your page

Next to your rating, with the «What it means» link, and a block at the end of your reviews with the level and the review that confirmed it.

Example
Baja CaliforniaSample winery

4.6 (52)

Prestigio Seal

On the cards

In the directory, in your region and in the lists of the top-rated, right below your rating.

Example
  • Seal in SVG, full color
  • PNG, 512, 1024 and 2048 px tall
  • Seal in SVG, one ink
  • Mini, PNG, 64 and 128 px tall
  • Manual of use (PDF)

The kit for your tasting room and your social networks

You download it from your panel when you accept the terms of use. It is the same for all the wineries of the level, always with its year.

Example

Ciudades y Vinos

Your month on Cities and Wines

Your seal on Cities and Wines: Prestigio Seal 2026.

A line in your monthly report

In the email of each month, «Your month on Cities and Wines».

Frequently asked questions

What you ask yourself before going for the first one.

Another question? Write to us at [email protected].

Can they be bought? No.

Seals. They cannot be bought or require a plan, and they look the same on every profile.

Top Distinction. It cannot be bought or depend on a plan: no winery obtains it or keeps it by hiring anything.

How much do they cost? Nothing.

Founders' Plaque. The physical plaque is a gift: it costs the winery nothing.

Top Distinction. Each winner receives a physical plaque of the Distinction as a gift.

Replying, asking for reviews and reporting is included in all plans, also the Basic one.

What happens if I go down?

We calculate the seals every month and publish them on the second business day. A seal goes up in any month, except the Ícono (Icon) Seal, which is awarded every quarter, and it goes down only in the reviews of March, June, September and December. The stars change with every review: the seal says in which review it was confirmed.

If it goes down or is withdrawn, you stop using it within 30 calendar days in digital media and 90 in printed pieces already produced.

Can they take it away from me?

If we confirm that a winery manipulated reviews, we recalculate its seal without them. In serious cases we withdraw it, and it cannot hold one for 12 months. We do not publish names.

Top Distinction. It is withdrawn only if manipulation is confirmed in its period, and we say so publicly.

Can I offer something in exchange for a review? No.

Invite everyone who visits you, with the same message and after the visit. Do not offer anything in exchange or ask them to write at your winery.

Rules for asking for reviews →

And hotels, restaurants, tours and bars? Coming soon.

Today the seals and the Distinction are calculated only for wineries, because they are the businesses that receive reviews on Cities and Wines.

Is it an official seal? Yes.

Yes: the seals and the Top Distinction are the official recognitions of Cities and Wines of Mexico. The portal awards them according to visitors' opinions, in reviews that we look after rigorously so that they are truthful, and with the methodology in plain sight; no authority issues them.

Can I put the seal on my bottles? No.

It does not go on labels, packaging or containers of alcoholic beverages, nor is it used to suggest that it certifies the quality of the wine or that a government authority issues it. In your tasting room and your social networks, yes. It is used only while it is in force and always with its year.

Which reviews count? Do you verify visits?

The reviews that count for the stars: visits of the last 3 years, with no courtesy visits or people who work at another winery. They must also have been published for 14 days and come from accounts at least 30 days old. We do not verify visits: each author declares their own.

Since when does it count?

Seals: Methodology in force since November 28, 2026.

Top Distinction: Methodology in force since November 28, 2026.

How each seal is calculated →

Your first seal

Start with the next person who walks through your door.

Claim your listing, complete it and share it with the people who visit you. The rest is told by your visitors.

Take control of your business's account at no cost.